MAIA Brain vs Make (Integromat) — 2026 Comparison Guide

Make Automates Simple Workflows.
MAIA Brain Handles What Make Cannot. Autonomous AI reasoning. On-premise. EU AI Act ready.

An honest, detailed comparison of MAIA Brain and Make (Integromat) — covering AI reasoning, document intelligence, enterprise scale, on-premise compliance, and total cost of ownership. Built for European operations teams evaluating their next automation platform.

AI
Native AI reasoning — not rule-based triggers
4–6
Weeks to go live — fully onboarded by MAIA team
500+
Enterprise connectors out of the box
100%
On-premise capable — your data stays yours

The Plain-English Answer

Make (formerly Integromat) is one of the most capable visual workflow automation tools on the market. For connecting cloud apps, building multi-step integrations, and automating predictable, structured tasks across SaaS platforms, it is genuinely excellent — and at modest scale, extremely cost-effective. The challenge begins when your enterprise needs more than trigger-action logic. Make has no native document intelligence, no autonomous exception handling, no on-premise deployment option, and no AI reasoning layer — all of which are standard expectations for regulated European enterprises in 2026. Its per-operation pricing model also scales in ways that can be difficult to predict and budget at high volume. MAIA Brain is a different category of software entirely: an enterprise AI automation platform with native document understanding, autonomous exception resolution, EU AI Act compliance from day one, and a flat-rate pricing model that eliminates billing surprises — all managed by MAIA's team from onboarding through to production.

MAIA handles everything Make does — and every situation Make cannot
Side-by-Side

How They Compare — In Plain English

We've taken Make's advertised capabilities and compared them honestly against MAIA Brain across 13 criteria that matter to European enterprise automation teams in 2026.

What You Need It to Do Make (Integromat) MAIA Brain ★ BEST VALUE
Automate repetitive tasks across your business Yes — visual scenario builder for connecting apps and automating structured workflows Yes — and handles exceptions autonomously without stopping or requiring manual fixes
Read and understand unstructured documents No — Make can pass files between apps but has no native document intelligence or extraction capability Yes — native document intelligence: invoices, contracts, purchase orders, any format, included in all plans
Handle unexpected situations without stopping No — scenarios fail or require manual error handling when inputs deviate from expected patterns Yes — autonomous exception handling with full audit trail and human escalation where needed
Run fully on-premise (data never leaves your environment) No — cloud-only platform; all scenario execution and data processing occurs on Make's infrastructure Yes — full on-premise deployment included as standard across all plans
EU AI Act and GDPR compliance built in Partial — GDPR compliant as a data processor; EU AI Act readiness not addressed at platform level Yes — EU AI Act ready and GDPR by design from day one, including decision explainability
AI reasoning for autonomous decisions Partial — Make can call AI APIs (e.g. OpenAI) as a step, but has no native reasoning layer; logic must be engineered Yes — neurosymbolic AI reasoning native across all processes from day one, no engineering required
Get smarter over time without reprogramming No — scenarios execute fixed logic; any improvement requires manual scenario updates by your team Yes — continuous self-learning from every completed task cycle without developer intervention
Connect existing enterprise software (SAP, Salesforce, Oracle) Partial — 1,000+ app connectors for popular SaaS tools; enterprise ERP integrations require custom HTTP modules Yes — 500+ enterprise connectors including SAP, Salesforce, Oracle, and all major enterprise platforms
Multi-language support across European markets Partial — platform UI available in multiple languages; AI language capability depends on external API configuration Yes — native multi-language AI reasoning across all European languages
Time to go live for enterprise-grade automation Partial — fast for simple integrations; complex enterprise workflows require significant internal engineering effort Yes — 4–6 weeks to production, onboarding and configuration fully managed by MAIA team
Predictable, flat-rate pricing at enterprise volume No — per-operation pricing; costs scale with every scenario run, which can become significant at high volume Yes — transparent flat-rate enterprise pricing, no per-operation billing, no billing surprises
Setup and onboarding included in plan price No — enterprise setup requires internal technical teams or a Make-certified partner at additional cost Yes — full onboarding and configuration managed by the MAIA team, included in your plan
Audit logging and governance for regulated industries Partial — basic scenario execution logs available; enterprise-grade audit trails require additional configuration Yes — full decision audit trails, access controls, and governance reporting included as standard
Cost Advantage

Predictable Pricing. Everything Included.

Make's per-operation model works well at low volume. But as your automation footprint grows — more scenarios, more documents, more processes — the billing scales with it. Add the engineering cost of building and maintaining complex scenario networks, the cost of certified Make partners for enterprise deployment, and the absence of onboarding support, and the total cost of ownership at enterprise scale is significantly higher than the headline subscription price suggests. MAIA Brain consolidates everything into a single, transparent, predictable plan.

Where Make's Per-Operation Model Becomes Expensive

Every scenario run in Make consumes operations. High-volume document processing, frequent ERP polling, and complex multi-step workflows can consume operations rapidly. At enterprise scale, the per-operation cost combined with internal engineering overhead can result in a total cost that compares unfavourably with a purpose-built enterprise AI automation platform with flat-rate pricing.

MAIA Brain — What's Included

  • Full AI automation platform — all capabilities, one plan, flat-rate pricing
  • Intelligent document processing — native, any format, no add-on, no per-document fee
  • Autonomous exception handling — no engineering required, no manual monitoring
  • AI reasoning and decisioning — native, no external AI API fees or engineering effort
  • 500+ enterprise connectors — pre-built, production-ready, no custom HTTP modules
  • Full on-premise deployment — included as standard, your data stays yours
  • Onboarding & configuration — managed by MAIA team, included in plan

Make (Integromat) — What Organisations Typically Pay Extra For

  • Operations at scale — per-operation billing scales with every scenario run at volume
  • External AI API fees — OpenAI or other AI API costs on top of Make subscription for any AI reasoning steps
  • Internal engineering resource — significant technical effort required to build and maintain complex enterprise scenarios
  • Make-certified implementation partners — for enterprise-grade deployment and complex ERP integrations
  • Error handling and monitoring tooling — additional infrastructure for production-grade resilience
  • Document processing solutions — separate third-party tools required for document intelligence use cases
  • On-premise or data residency workarounds — cloud-only architecture; data sovereignty requires alternative solutions
Make's headline subscription price does not reflect the full cost of enterprise-grade automation at scale.

Based on comparable enterprise deployments. Individual results vary. Make pricing based on publicly available information as of February 2026. Verify current pricing and plan details directly with Make.

Capabilities

Everything Make Does — MAIA Does More

A detailed look at how MAIA Brain handles the use cases where Make excels — and the enterprise scenarios where MAIA goes significantly further — across every capability that matters to operations and IT teams evaluating automation platforms.

Native AI Reasoning

MAIA Brain reasons over your data and makes autonomous decisions — it understands context, applies business logic, and resolves ambiguity without stopping. Make can call external AI APIs as a workflow step, but the AI logic must be engineered and maintained by your technical team. MAIA's reasoning capability is built in from day one, with no AI API configuration required.

Make: AI possible via external API step — requires engineering, incurs separate API costs, and must be maintained as AI models change.

Document Intelligence

MAIA Brain reads, classifies, and extracts structured data from any unstructured document — invoices, purchase orders, contracts, claims forms, delivery notes — and routes the extracted data through your automation workflow. This is native capability, included in all plans. Make has no document intelligence; document processing requires third-party tools connected via Make's API modules.

Make: No native document understanding — separate tools and engineering required for any document extraction use case.

Autonomous Exception Handling

When an automation encounters a situation it hasn't seen before, MAIA Brain reasons through it and resolves it autonomously — or escalates to a human with full context, only when genuinely necessary. Make scenarios halt on errors and require manual review and restart. At enterprise volume, this difference in exception resilience is significant.

Make: Scenarios fail on unexpected inputs — teams must monitor for errors, investigate failures, and manually resume affected runs.

On-Premise Deployment

MAIA Brain is designed from the ground up for full on-premise deployment. All AI processing, document understanding, and workflow orchestration runs on your own infrastructure. Your data never leaves your environment. Make is a cloud-only platform — there is no on-premise deployment option. For European enterprises with data sovereignty requirements, this is a structural limitation, not a configuration choice.

Make: Cloud-only — all data is processed on Make's infrastructure. No on-premise or private cloud option available.

EU AI Act & GDPR Compliance

MAIA Brain is built with EU AI Act readiness and GDPR compliance by design — decision explainability, full audit trails, access controls, and data minimisation are standard, not add-ons. Make is a GDPR-compliant data processor for the data it handles, but it was not architected with the EU AI Act in mind and does not address AI system transparency, risk classification, or conformity obligations.

Make: GDPR compliant as a processor; EU AI Act applicability and compliance obligations for AI steps require separate assessment and controls.

Continuous Self-Learning

MAIA Brain improves with every completed task cycle. It learns from variations in documents, adapts to changes in your data formats, and refines its exception handling over time — without developer intervention or scenario updates. Make executes fixed scenario logic. Improvements require manual updates to the scenario builder by a technical team member.

Make: Static scenario logic — every improvement requires manual scenario editing and retesting by your technical team.
How It Works

From Process Discovery to Production Automation

MAIA Brain is live in 4–6 weeks. Our team handles everything from discovery through to go-live — so your operations team is running improved processes, not managing a software implementation project.

01

Process Discovery

MAIA's team works with your operations team to identify and prioritise the highest-impact automation opportunities. No technical prerequisites, no lengthy workshops — we map your processes and configure MAIA to match them.

02

Configuration & Integration

MAIA Brain is configured to your specific processes, document types, and business rules. Integrations with your existing systems — ERP, CRM, document management, communication platforms — are established using MAIA's pre-built enterprise connectors. No custom development required.

03

Go-Live & Continuous Improvement

Your first automations go live within 4–6 weeks. MAIA Brain begins processing tasks immediately, handling exceptions autonomously, and learning from every completed cycle. Your team manages outcomes — MAIA manages the work.

Honest Assessment

Which Platform Is Right for You?

Both MAIA Brain and Make are excellent tools — for different contexts. Here's an honest guide to help you decide which is the right choice for your organisation.

Choose MAIA Brain if you need…

  • AI-native document processing — invoices, contracts, claims, purchase orders
  • On-premise deployment for data sovereignty or GDPR compliance
  • EU AI Act compliance with built-in decision explainability
  • Autonomous exception handling at enterprise volume without manual monitoring
  • Predictable, flat-rate pricing with no per-operation billing at scale
  • Enterprise ERP integrations (SAP, Oracle, Dynamics) with governance controls
  • Full onboarding and configuration managed by your vendor's team
  • Continuous AI self-improvement without developer intervention

Make (Integromat) may suit you if…

  • You are primarily connecting cloud-based SaaS applications with predictable, structured data
  • Your team has strong internal technical capability to build and maintain complex scenarios
  • Your automation volume is modest and per-operation billing is manageable and predictable
  • Your use cases do not require document intelligence or autonomous exception handling
  • On-premise deployment is not a requirement and cloud processing is acceptable for your data
  • EU AI Act compliance is not yet a consideration for your automation workflows
  • You have in-house developers to configure, maintain, and expand your scenario library over time
From the Field

What Organisations Say After Switching to MAIA

★★★★★

We started with Make for our supplier invoice workflow and it worked well at first. But as volume grew and invoice formats became more varied, we were spending more time fixing failed scenarios than the automation was saving us. The per-operation costs were also climbing in ways we hadn't anticipated. MAIA Brain handles every invoice format we throw at it, resolves exceptions on its own, and runs entirely on our own infrastructure. We haven't manually intervened in a document workflow in four months.

Chief Financial Officer
European Manufacturing Group — 2,400 employees

Trusted by European enterprises across

Further Reading

Explore More MAIA Resources

Whether you're comparing platforms, evaluating use cases, or ready to start — these pages will help you take the next step.

FAQ

Questions About MAIA vs Make

Honest answers to the questions European enterprise teams most frequently ask when evaluating MAIA Brain against Make (Integromat).

Make is a visual workflow automation platform built around trigger-action logic — when X happens in one app, do Y in another. It is excellent for predictable, rule-based integrations between cloud services and is widely used by SMBs and technical teams who need to connect SaaS tools quickly. MAIA Brain is a fundamentally different category of software: an enterprise AI automation platform that reasons, adapts, handles exceptions autonomously, processes unstructured documents, and improves with every completed task — without requiring coding, certified consultants, or manual exception management. For European enterprises with regulated data, complex documents, and compliance requirements, MAIA Brain addresses needs that Make was not designed to meet.
Make handles predictable, structured workflows well at modest scale. However, it operates on fixed trigger-action logic: when inputs deviate from expected patterns, scenarios typically fail or require manual intervention. At enterprise scale, the per-operation pricing model can become difficult to predict and expensive to control. Make also lacks native document intelligence, autonomous exception handling, and on-premise deployment — all standard requirements for regulated European enterprises. MAIA Brain was built specifically for the complexity, data sensitivity, and compliance requirements of large European organisations.
No. Make is a cloud-only platform — all scenario execution, data processing, and workflow orchestration occurs on Make's cloud infrastructure. For European enterprises with data sovereignty requirements, GDPR compliance obligations, or EU AI Act considerations, this creates a structural limitation. MAIA Brain is designed for full on-premise deployment as standard: all AI processing, document intelligence, and automation orchestration runs on your own infrastructure, and your data never leaves your environment unless you actively choose cloud hosting.
Make has no native document intelligence. It can pass documents between apps as attachments or trigger workflows from document events, but it cannot read, understand, classify, or extract structured data from unstructured documents such as invoices, contracts, purchase orders, or insurance claims forms. MAIA Brain includes native document intelligence across all plans: it reads and understands any document format, extracts the relevant data fields, validates them against your business rules, and routes them through your automation workflow — all without custom development or additional module fees. This capability alone is why organisations processing high volumes of unstructured documents consistently choose MAIA over workflow automation tools.
For simple SaaS integration tasks at low volume, Make can be very cost-effective. But for enterprise automation at meaningful scale — particularly where document processing, exception handling, and compliance are requirements — the comparison shifts significantly. Make's per-operation pricing scales with every scenario execution, and organisations processing high volumes of documents or complex multi-step workflows report quickly escalating costs. Add the engineering overhead for scenario development, maintenance, and error management, and the total cost of ownership is substantially higher than the headline subscription fee. MAIA Brain offers transparent, predictable enterprise pricing with all capabilities included — no per-operation billing surprises, no add-on module fees, and onboarding managed by the MAIA team at no additional charge.
Make offers a rapid start for simple integrations — connecting two SaaS apps can be done in hours. But for enterprise-grade automation — involving ERP systems, document workflows, compliance controls, and exception handling — MAIA Brain typically goes live in 4 to 6 weeks with full onboarding, configuration, and integration managed by MAIA's team as part of your plan. Make at enterprise scale requires significant internal engineering resource to build, test, maintain, and expand complex scenario networks — resource that organisations frequently underestimate at the outset. With MAIA, your team focuses on defining business requirements; our team handles the configuration and go-live.
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Talk to our team about your specific automation requirements. We'll show you exactly how MAIA Brain handles your use cases — document processing, exception handling, compliance — and give you a clear picture of what deployment and cost look like for your organisation.

4–6 Week Go-Live
On-Premise Deployment Available
EU AI Act Ready
Onboarding Included